Retail market in Pakistan is worth about $5 billion dollars out of which 95% of market belongs to small convenience stores or so called Karyana stores. Due to small setup, low budget, limited buying power and with no recognition in market, these stores face difficult times to generate good revenue, profit and give competitive pricing to their neighborhood customers.
On other side, Opening company owned thousands grocery retail chain outlets which are backed by heavy investment, bulk wholesale buying, expert professionals and heavy print & media campaign will be definite success. But that further hurts local businesses & then success belongs to single retail chain company
SmartShops franchise model is win-win model for all. In this model
You remain owner of your outlet,
You run you shop as you use to do
Only difference will be